Owner
: Marketing Team (
[email protected]
)
Brand Colors
Color
Hex
Usage
Zaden Orange
#F28C28
Primary brand, CTAs, headers
Dark Navy
#1B2A4A
Text, backgrounds
White
#FFFFFF
Backgrounds, text on dark
Light Gray
#F5F5F5
Backgrounds, borders
Logo Usage
Always use official logo files from the Marketing Team
Minimum clear space: equal to the height of the "Z" in the logo
Do not stretch, rotate, or recolor the logo
For logo files, contact
[email protected]
Typography
Headings
: Inter Bold
Body
: Inter Regular
Code/Technical
: JetBrains Mono
Templates
Slide decks
: Request from Marketing Team
Letterhead
: Available in Google Drive (Shared Drives > Marketing)
Email signatures
: Set up via Rippling or contact IT
Social Media
All social posts must be approved by Marketing before publishing
Use brand hashtags: #ZadenTech #BuildTheFuture